Hitman: World of Assassination Achieves Monumental Milestone: 75 Million Players
IO Interactive proudly announced that Hitman: World of Assassination has surpassed a remarkable 75 million players. This achievement, described as "monumental" by the studio, solidifies the title's position as potentially their most successful game to date.
It's important to note that World of Assassination is a compilation of three individual Hitman games, not a single title. This collection, launched in January 2023 for PC and consoles, and later on Meta Quest 3 in September 2024, combines the latest trilogy entries into one comprehensive package. The availability of individual game purchases remains.
The 75 million player count, announced on January 10th via Twitter, includes players who accessed the game through various avenues. This impressive figure incorporates those who downloaded the free Starter Pack and those who played via Xbox Game Pass during its two-year availability (ending January 2024). While specific contribution breakdowns weren't provided, Hitman 3's strong performance in key markets like the UK likely played a significant role.
Key Factors Contributing to Success: Xbox Game Pass and Free Starter Pack
The game's success is largely attributed to its extended presence on Xbox Game Pass and the readily available free Starter Pack, introduced in 2021. Free demos for the first two trilogy entries also broadened the game's reach.
Hitman Franchise on Hiatus: Future Projects Take Center Stage
While Hitman: World of Assassination continues to receive regular, albeit smaller, content updates (Elusive Targets, etc.), IO Interactive is currently focusing on other projects. The studio is actively developing Project 007, a James Bond game, and Project Fantasy, a new IP venturing into a fantastical setting. These projects represent a strategic shift for IOI, pushing creative boundaries beyond their established Hitman franchise.
