Supercell's upcoming millennial monster-hunting multiplayer game, Mo.co, has already proven to be a major hit even before its full release. The game has surpassed an impressive $2.5 million in revenue since its soft launch, as reported by Pocketgamer.biz. This early success showcases the strong appeal and potential of Mo.co within the gaming community.
If you're curious about what Mo.co entails, imagine blending a modern millennial social gaming platform with the intense action of Monster Hunter. In Mo.co, you step into the shoes of a stylish part-time hunter tasked with taking on contracts to combat various evil invaders from beyond. The game's allure is further enhanced by a variety of cosmetics and other enticing in-game items, which have significantly contributed to its initial revenue spike.
However, this surge in earnings quickly tapered off after reaching its peak. This decline may not signal doom for Mo.co. Instead, it might be attributed to the limited content available during its invite-led soft launch phase, which could be hampering further growth and engagement.
Superstitious cell
Why should you care about Mo.co's performance? Supercell has a history of managing its vast portfolio with a notably ruthless strategy. Rather than spreading their focus across numerous titles, they prioritize only the most promising games for a full launch. This approach has led to some initially underwhelming releases that later surged in popularity, such as Brawl Stars and Squad Busters. On the flip side, it has also resulted in the cancellation of other promising projects like Flood Rush and Everdale before they could see the light of day.
The question remains: will Mo.co follow a similar path? Given its initial success, Supercell may look to see how the introduction of new content can reignite player spending. With any luck, we could soon see Mo.co making its way to official storefronts.
While Mo.co remains in its closed state and not yet accessible to the public, if you're eager to stay ahead of the game, why not explore our top feature, "Ahead of the Game," for a selection of great mobile games available in early access?
